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Creating an Image
The editing process following a photo shoot is often misunderstood. After all, you can shoot a photograph, upload it to your computer, and share it with everyone in a matter of minutes...so what happens in our post production process that makes it take longer?
Often times we come home from a photo shoot with 4 to 5 times as many images taken as there will be images delivered to our clients. This is due to our style and the approach we take with every shoot. At a wedding for example, we usually come home with between 2000 - 3000 images and end up editing them down to 500 - 800. The 1500 - 2200 images that will end up on the cutting room floor are duplicates of a better version. For example, we may take 5 -10 shots of almost the same moment in time, but only 1 or 2 of those shots are worth keeping. This could be because one is too blurry...or someone is blinking...or even because the wind wasn't blowing the wedding veil in the best direction. It is this approach that allows us more creative freedom and enables us to take more risks with angles and light.
While we are culling and sorting through a clients images, we are also correcting the exposure, the color, removing objects in the frame that may be distracting, etc. There are a number of edits made to every photo that our clients receive. Some images are even given more attention as we treat them artistically using subtle effects to further enhance the moment or to better tell the story.
Below are some examples of the differences between "edited" and "straight from the camera" images...
At first glance, the unedited version of this image is a perfect moment...however, the car company's web address in the window is a bit distracting and the lighting is a little flat. |
| In the edited version, we removed the distracting web address, boosted the exposure, and warmed up the overall tone of the image. |
| In the unedited version of this shot... Danielle looks absolutely beautiful to begin with, however the light is a little underexposed making the image flat and 2 dimensional. |
| In the edited version, Danielle still looks beautiful AND the exposure is better, making the photo look more true to life. |
| Here is an example of an image that was taken with post processing in mind. The shape of the window above Jessica & Justin is really cool but the florescent lights behind them are a bit distracting. |
| We edited it to have a more timeless feel... while maintaining all of the best parts of the picture! |
| This image could have been taken in 1927, so to give it a more timeless feel we got rid of the color. |
| We also fixed the contrast and removed the distracting power line behind them. Did you notice? Better scroll back up! |
| Here is another example of a photo that we took fully aware that major fixes would be needed later. |
| We kept everything in the picture that made it great...the light, the bricks, Jessica & Justin! |
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